What began in 2014 as a fun side project has blossomed into a major strategic initiative for The Libertas Network. The Tuttle Twins books have now sold over six million copies, helping children of all ages—and their parents—learn about the ideas of freedom.
We have over three dozen books available, from toddler books to two series of books for teenagers. In addition to the books, we offer various curricula, a monthly magazine, and more. See the full list of products here.
Along the way we have built an owned audience of over a million families. We have been able to achieve this because we fulfill orders ourselves through Libertas Press; 99% of our books are purchased directly from us at TuttleTwins.com (instead of Amazon or other retailers). We have a large warehouse (our 5th one, as we keep outgrowing our previous ones!) and our team directly ships books to customers.
This allows us to directly connect with our customers by removing the middleman, such as Amazon or Barnes and Noble. Not only can we quickly fulfill orders and provide the books to families—we can then expose them to additional education and engagement opportunities in the months and years following their purchase.
Before the Tuttle Twins project began, there was nothing on the market for parents wanting to help their children learn these ideas. We have filled an important void in the marketplace and have empowered over a million families to help their children learn truth in a world filled with deceptions.