40,000 Youth Entrepreneurs Served Across the Country

Our Children’s Entrepreneur Market program is spreading throughout hundreds of cities and we’ve reached an exciting milestone: serving over 40,000 youth entrepreneurs!

These markets are inspiring, educational, and extremely rewarding for youth participants. They also serve as a strategic opportunity for us to expand our network and invite new families into our movement.

We aim to be operational in every state by the end of 2026, and at scale, intend to be serving over 350,000 youth each year! The markets first began in Utah, where the Libertas Utah team passed the country’s first “Lemonade Stand Law” legalizing youth entrepreneurship. Now over a dozen states have similar laws, and the Libertas Institute national team is helping elected officials advance these reforms in their state.

National expansion began in 2023. Our program involves hiring a market manager in each metropolitan area, who is responsible for planning and executing a dozen or more markets a year in cities throughout the area. See the list of upcoming markets here.

We provide youth participants a curriculum and support along the way, helping them not only make money but learn the ideas of free enterprise, along with marketing, customer service, money management, and more!

In late 2023, this project was awarded the Peterson Prize for Venture Philanthropy—selected as the winner from among 100 amazing applicants for demonstrating an exciting vision, bold ideas, and strong leadership.

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Help Us Create a Freer Future

We are a unique organization that focuses both on family education and policy reform. We’re building a national network of families and organizations to grow the freedom movement. We’re effective, entrepreneurial, and deliver a high ROI for our investors. Are you interested in supporting a winning cause?